Category: Education

Holding Moda (HModa) announces, through Accademia HModa Società Benefit srl, the creation of Ente Formativo Calzaturiero delle Marche (EFC Marche), the new training center created near Calzaturificio Valmor (HModa Group).

This new training institution, accredited by the Marche Region, aims to bridge the generation gap of artisans specializing in the high manufacturing footwear sector. Transmitting the standards of excellence in Made in Italy footwear, the EFC will train professional resources ready for employment at the HModa Group’s factories and others in the regional and national manufacturing ecosystem.

The first course, starting on Monday, April 8, will be financed by the Marche Region through the PR FSE + 2021-2027 and sponsored by the Municipality of Civitanova Marche, and will be aimed at residents of the region, including students from technical institutions and young people looking for a first job, as well as others among the most vulnerable categories in the labor market (such as female workers and the over-50s). The training course “Employee in series production of high manufacturing footwear” will train 15 new professional figures through the provision of 600 hours of training in which classroom theory and practice in dedicated workshops will alternate, with specific focus on hemming, assembly, finishing and quality control. Speeches by industry experts, educational visits, master classes and in-depth webinars and an immersive internship in the company will complete the course. Upon passing the final exam, a Certificate of Qualification (EQF3 level) for Footwear Production Series Worker will be issued and – to at least 51 percent of graduates – employment within HModa Group or another footwear company in the Marche region will be guaranteed with a fixed-term or permanent contract.

In line with HModa’s philosophy, the practices of the Ente Formativo Calzaturiero will be inspired by great care and attention to sustainability: in fact, the raw materials used during the courses will be sourced from leather and lining processing waste, while the footwear made will be donated to the diocesan CARITAS, to promote a culture of doing good and solidarity, in synergy with the enhancement of excellence skills and the protection and promotion of the territory’s know-how as specific guidelines of the project.

The course is being presented today – Friday, April 5, 2024 – to institutions, media and other stakeholders in the area through an inauguration event at the premises of the new school at Via Vittorio Valletta 2.

Claudio Rovere, Founder and President of Hind, said, “The Ente Formativo Calzaturiero was created with the important goal of supporting national and international companies, brands and businesses through the training of resources specialized in the manufacturing excellence of footwear, the intangible heritage of the Marche district and Made in Italy. The EFC courses will, in fact, expand the training offerings of Accademia HModa with intensive and extensive training courses from beginner to advanced level. We want to reaffirm our mission to spread Made in Italy, a fundamental value of the Group that the whole Hind aims to preserve and protect, with a model based on the constant dialogue between business demand and need and on the synergy between public and private. It is precisely for this reason that we have chosen to inaugurate this new school of ours in Civitanova Marche, a strategic location and true nerve center of the footwear district in the Marche region, rich in realities representative of excellence in Made in Italy footwear production.”

Stefano Aguzzi, Councillor for Employment and Training of the Marche Region, commented, “Today’s inauguration stands as a highly positive moment that testifies to how the ability to create synergies between the public and private sectors, between the world of institutions and businesses, thanks also to the important support of European resources, can generate profitable opportunities to bridge the gap between labor supply and demand. I have often insisted on the importance of creating training opportunities with skills that respond to the real needs expressed by businesses, and the creation of the Ente Formativo Calzaturiero delle Marche (E.F.C. Marche) goes precisely in this direction, drawing on one of the most identifying of our vocations, that of quality footwear, a pride of our Made in Italy. This creates employment paths with high added value, aimed at the regional production fabric (and not only), thanks to which the heritage of skills that comes from our tradition is enhanced, combining it with an innovative and in-depth vision on the future of the sector.”

Fabrizio Ciarapica, mayor of the Municipality of Civitanova Marche, added, “It is a pleasure for the municipal administration to host here in Civitanova this training center accredited by the Marche Region dedicated to high training in the footwear sector. An initiative with which we aim to create competent and qualified personnel for the high fashion companies that have already invested in the city and will do so, giving a concrete answer to the shortage of specialized figures. The administration, for its part, has already activated a series of counters to orient and train young people and will continue to support all those initiatives that can bridge this difficulty. Investing in training is certainly a winning strategy to give further momentum to our footwear district. I thank the Marche Region, Accademia HModa and Valmor, a Civitanovian excellence that will support the course, for choosing to dedicate time and resources to this strategy right here in Civitanova.”

To bring the youngest students closer to discovering the trades and professions of Made in Italy fashion and orient them to choose high schools that have the fashion industry as a job opportunity. This is the objective of Storie di futuro – Made in Italy, the school orientation project aimed at secondary schools in six Italian regions and desired by HModa, a Made in Italy luxury production hub promoted by Holding Industriale (Hind) that includes 11 integrated companies on the entire supply chain, and its school of specialization Accademia HModa, in collaboration with the certified training institution  La Fabbrica, a benefit company and educational communication agency associated with the UNA network.

Storie di futuro – Made in Italy aims to help promote among young people the potential and concrete job prospects offered by a leading sector of the Italian economy, the textile, fashion and accessories (TMA) sector, which represents the second largest industry in the country in terms of number of employees and with growing needs, but which has long been faced with a widespread shortage of specialized figures available on the market. The objective of Storie di futuro – Made in Italy is precisely to help reverse this trend, encouraging a change of mentality among the younger generation and promoting among them the choice of a high school with a Fashion address to direct them towards a strategic sector for the Italian economy. The project includes an in-class orientation course for secondary school students in six regions – Lombardy, Veneto, Emilia-Romagna, Tuscany, Marche and Campania – led by teachers who will have followed a targeted training course, proposed by La Fabbrica.

Meetings with professionals and visits to HModa companies in the six regions complete the itinerary, as well as an educational contest that will involve students in the creation of a podcast on the Made in Italy fashion theme. In addition, students will have access to additional content, including a fun test, a video section for inspiration from those already working in the industry, and direct access to schools in the TAM network, Institutes with fashion, technical, professional and art high schools through a dedicated website: www.storiedifuturo.it.

“The textile, fashion and accessories sector is undergoing a strong evolution and needs a new workforce, which is essential to ensure the resilience of the Made in Italy system. It is therefore imperative to invest both in vocational training and in spreading knowledge of the different skills and opportunities in the sector among the younger generations. For this reason, Hind and HModa have decided, in collaboration with La Fabbrica, to launch the project Storie di futuro – Made in Italy with the aim of bringing younger people closer to the fashion professions. The decision to invest in a medium- to long-term project such as Storie di Futuro is part of a broader strategic vision of the Group, which has led HModa to give birth in 2020 to Accademia HModa, the school of specialization to train the skilled workers our industry needs and encourage generational turnover in the Group’s companies,” says Claudio Rovere, founder and chairman of Hind-Holding Industriale.