Holding Moda (HModa) is pleased to announce that it has joined the Fashion Task Force of the Sustainable Markets Initiative (SMI), founded by His Majesty King Charles III in 2020 when he was Prince of Wales, together with Diesel, part of the OTB Group.
Since 2021, the Fashion Task Force has made significant progress and achieved tangible results by taking an entrepreneurial and action-oriented approach. Key areas of focus are regenerative agriculture projects, Digital Product Passport and traceability.
Federico Marchetti, technology entrepreneur, sustainable fashion pioneer and chairman of the Fashion Task Force, said, “It is with great pleasure that we welcome Renzo Rosso of OTB Group and Claudio Rovere of HModa to our group. Claudio Rovere is a leading entrepreneur with a strong focus on enhancing the fashion supply chain and its extraordinary craftsmanship. Claudio and his team will contribute to our goals by bringing a valuable perspective from inside the supply chain.
Claudio Rovere, Founder and President of HModa Group, commented: “We are extremely proud to be the first industrial group to join the Fashion Task Force led by Federico Marchetti with the support of His Majesty King Charles III. This milestone marks a significant step for HModa and the entire fashion production supply chain. We are excited to actively contribute to the efforts towards a sustainable future, promoting responsible practices and working together to achieve the goals for a sustainable development in our industry.”
